Whither Scotland's tourist industry?

John Heeley, Brian Ashcroft (Editor)

Research output: Contribution to journalArticle

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The purpose of this paper is to review recent market trends: it concludes that a generally disappointing market performance during the 1984-88 period necessitates a more vigorous and concerted approach to the future marketing and development of Scottish tourism products.
Original languageEnglish
Pages (from-to)74-78
Number of pages5
JournalQuarterly Economic Commentary
Issue number2
Publication statusPublished - 1 Dec 1989


  • Scottish tourism
  • Scottish economy
  • tourism industry


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