Using the 'oval mapping process' to identify strategic issues and formulate effective strategies

John Bryson, Fran Ackermann, Colin Eden, Charles Finn

    Research output: Chapter in Book/Report/Conference proceedingChapter

    Abstract

    This chapter looks at using the 'oval mapping process' to identify strategic issues and formulate effective strategies
    Original languageEnglish
    Title of host publicationStrategic planning for public and nonprofit organisations
    Place of PublicationSan Francisco
    Pages257-275
    Number of pages19
    Publication statusPublished - 1995

    Keywords

    • oval mapping process
    • strategic issues
    • effective strategies

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