Paper discussing ethical consumer decision-making. Ethical issues between France and the UK are compared and contrasted.
|Title of host publication||Marketing : Building Business, Shaping Society, 2005 Academy of Marketing Conference|
|Place of Publication||Dublin, Republic of Ireland|
|Publication status||Published - 2005|
- consumer decision making
- United Kingdom
Ozcaglar-Toulouse, N., Hassan, L. M., Shiu, E. M. K., & Shaw, D. (2005). Understanding ethical consumer decision-making: comparing and contrasting france and the UK. In Marketing : Building Business, Shaping Society, 2005 Academy of Marketing Conference