Understanding ethical consumer decision-making: comparing and contrasting france and the UK

N. Ozcaglar-Toulouse, L.M. Hassan, E.M.K. Shiu, D. Shaw

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

Paper discussing ethical consumer decision-making. Ethical issues between France and the UK are compared and contrasted.
Original languageEnglish
Title of host publicationMarketing : Building Business, Shaping Society, 2005 Academy of Marketing Conference
Place of PublicationDublin, Republic of Ireland
Publication statusPublished - 2005

Keywords

  • ethics
  • consumer decision making
  • United Kingdom
  • France

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