Projects per year
Abstract
This report summarises and reflects upon the above named project supported by a small grant from the Academy of Marketing Teaching and Learning award scheme in 2012/2013.
| Original language | English |
|---|---|
| Commissioning body | Academy of Marketing |
| Number of pages | 9 |
| Publication status | Accepted/In press - 2014 |
Keywords
- marketing
- undergraduate
- education
Projects
- 1 Finished
Research output
- 2 Article
-
What is postgraduate marketing education for? observations from the UK
Centeno, E., Harker, M. J., Ibrahim, E. E. B. & Wang, L. W., 2008, In: European Business Review. 20, 6, p. 547-566 20 p.Research output: Contribution to journal › Article › peer-review
6 Citations (Scopus) -
Mind the gap: the relevance of marketing education to marketing practice
Stringfellow, L., Ennis, S., Brennan, R. & Harker, M. J., 2006, In: Marketing Intelligence and Planning. 24, 3, p. 245-256 11 p.Research output: Contribution to journal › Article › peer-review
28 Citations (Scopus)