Timing matters: cognitive depletion and the effectiveness of benefit-focused messaging for insect foods

Hyoje Kim, Guljira Manimont, Tae Hyun Baek, Jeeyeon Kim, Pichsinee Soonsap

Research output: Contribution to conference › Presentation/Speech › peer-review

Original language	English
Publication status	Published - 17 Jun 2025
Event	International Food Marketing Research Symposium 2025 - Athens, Greece Duration: 17 Jun 2025 → 19 Jun 2025

Conference	International Food Marketing Research Symposium 2025
Country/Territory	Greece
City	Athens
Period	17/06/25 → 19/06/25

Keywords

@conference{73ab3418f4e64ab1af216345cceef705,

title = "Timing matters: cognitive depletion and the effectiveness of benefit-focused messaging for insect foods",

keywords = "sustainability, sustainable food, insect protein",

author = "Hyoje Kim and Guljira Manimont and Baek, \{Tae Hyun\} and Jeeyeon Kim and Pichsinee Soonsap",

year = "2025",

month = jun,

day = "17",

language = "English",

note = "International Food Marketing Research Symposium 2025 ; Conference date: 17-06-2025 Through 19-06-2025",

}