The value matrix: a framework to describe and create value

Veronica Martinez, Umit Bititci

Research output: Contribution to conferencePaper

Abstract

This paper discusses the value matrix, in particular it gives us a framework to describe and create value. It was presented at the British Academy of Management Conference in 2002.
Original languageEnglish
Publication statusPublished - 2002
EventBritish Academy of Management Conference 2002 - London, United Kingdom
Duration: 9 Sep 200211 Sep 2002

Conference

ConferenceBritish Academy of Management Conference 2002
CountryUnited Kingdom
CityLondon
Period9/09/0211/09/02
OtherFast tracking performance through partnership

Keywords

  • value management
  • value creation

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