The role of the sales employee in securing business customers satisfaction: a multilevel study

H. Evanschitzky, C. Prykop

Research output: Contribution to conferencePaper

Abstract

This conference is about the role of the sales employee in securing business customers satisfaction.
Original languageEnglish
Publication statusPublished - May 2008
EventAcademy of Marketing Science Annual Conference - Vancouver
Duration: 1 Jan 1900 → …

Conference

ConferenceAcademy of Marketing Science Annual Conference
CityVancouver
Period1/01/00 → …

Keywords

  • sales
  • business
  • customer satisfaction

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    Evanschitzky, H., & Prykop, C. (2008). The role of the sales employee in securing business customers satisfaction: a multilevel study. Paper presented at Academy of Marketing Science Annual Conference, Vancouver, .