Original language | English |
---|---|
Publication status | Published - 2007 |
Event | 36th EMAC Annual Conference 2007 - Reykjavik University, Reykjavik, Iceland Duration: 22 May 2007 → 25 May 2007 http://www.emac-online.org/r/default.asp?iId=FMLGJL |
Conference
Conference | 36th EMAC Annual Conference 2007 |
---|---|
Abbreviated title | EMAC |
Country/Territory | Iceland |
City | Reykjavik |
Period | 22/05/07 → 25/05/07 |
Other | Flexible Marketing in an Unpredictable World |
Internet address |
Keywords
- innovation attributes
- consumer behaviour
- banking industry
- online banking
- Innovation