The role of escapism in young Iranian women's consumption of cosmetics

Research output: Contribution to conferencePaperpeer-review

Abstract

Outlines the role of cosmetics use by women in Iran.
Original languageEnglish
Publication statusPublished - 2009
Event38th European Marketing Academy Conference (EMAC) - Audencia Nantes School of Management, Nantes, France
Duration: 26 May 200929 May 2009

Conference

Conference38th European Marketing Academy Conference (EMAC)
CityAudencia Nantes School of Management, Nantes, France
Period26/05/0929/05/09

Keywords

  • Iranian women
  • cosmetics

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