The relevance of service dominant logic in the context of private banking/wealth management

Research output: Contribution to conference › Paper

Abstract

This paper looks at the relevance of service dominant logic in the context of private banking/wealth management

Original language	English
Publication status	Published - Sept 2010
Event	18th International Colloquium on Relationship Marketing - Reading, United Kingdom Duration: 1 Sept 2010 → …

Conference	18th International Colloquium on Relationship Marketing
Country/Territory	United Kingdom
City	Reading
Period	1/09/10 → …

@conference{a853077647ce4b60be0d4fdb8fed9c67,

title = "The relevance of service dominant logic in the context of private banking/wealth management",

abstract = "This paper looks at the relevance of service dominant logic in the context of private banking/wealth management",

keywords = "relevance, service dominant logic, private banking, wealth management",

author = "Stuart Gibson and Doherty, {Anne Marie}",

year = "2010",

month = sep,

language = "English",

note = "18th International Colloquium on Relationship Marketing ; Conference date: 01-09-2010",

}

TY - CONF

T1 - The relevance of service dominant logic in the context of private banking/wealth management

AU - Gibson, Stuart

AU - Doherty, Anne Marie

PY - 2010/9

Y1 - 2010/9

N2 - This paper looks at the relevance of service dominant logic in the context of private banking/wealth management

AB - This paper looks at the relevance of service dominant logic in the context of private banking/wealth management

KW - relevance

KW - service dominant logic

KW - private banking

KW - wealth management

UR - http://www.4fold.com/icrm/

M3 - Paper

T2 - 18th International Colloquium on Relationship Marketing

Y2 - 1 September 2010

ER -