The propaganda model and sociology: understanding the media and society

Jeffery Klaehn, Andrew Mullen

    Research output: Contribution to journalArticlepeer-review

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    This article unpacks reasons why the Propaganda Model represents a critical sociological approach to understanding media and society, explores the model’s potential within the sociological field, and considers the trajectory of its reputational reception to date. The article also introduces the three central hypotheses and five operative principles of
    the Propaganda Model and suggests that the model complements other (competing) approaches that explore the relationship between ideological and institutional power and discursive phenomena.
    Original languageEnglish
    Pages (from-to)10-23
    Number of pages14
    JournalSynaesthesia: Communication Across Cultures
    Issue number1
    Publication statusPublished - 2010


    • propaganda model
    • sociology
    • sociological imagination
    • power
    • mass media
    • media and society
    • institutional power
    • discursive phenomena


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