The Presence of Greek Companies in International Trade Shows: Preparation, Organization, Evaluation of Performance and Implications

Research output: ThesisMaster's Thesis

Abstract

This thesis discusses the presence of Greek companies in international trade shows.
Original languageEnglish
Awarding Institution
  • Athens University of Economics & Business
  • Cornivus University of Budapest
  • University of Minho
  • Radboud University
  • University of Leicester
Supervisors/Advisors
  • Avlonitis, George, Supervisor, External person
Publication statusPublished - 2010

Keywords

  • Greek companies
  • trade shows
  • international trade

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