The practice of making strategy a step by step guide

F. Ackermann, C. Eden, I. Brown, F. Ackermann (Editor), C. Eden (Editor), I. Brown (Editor)

Research output: Book/ReportBook

Abstract

The Practice of Making Strategy takes the student through the process of making strategy with a management team. This is a highly practical book based on a wealth of organizational applications in large and small organizations, public and not-for-profit as well as commercial settings. It presents techniques that can be used to develop a business model, and manage key strategic issues. The techniques are used to develop strategies for units, departments and operating companies, as well as for a complete organization.
Original languageEnglish
Place of PublicationUnited Kingdom
Number of pages272
Publication statusPublished - 2005

Keywords

  • strategy
  • business

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