'The people make the brand': reducing soft skills gaps through selection and socialisation

Scott Hurrell, Dora Scholarios

Research output: Contribution to conferencePaper

Conference

Conference8th European Academy of Management Conference
Abbreviated titleEURAM 2008
CountrySlovenia
CityLjubljana
Period14/05/0817/05/08

Keywords

  • soft skills
  • employee selection
  • branding

Cite this

Hurrell, S., & Scholarios, D. (2008). 'The people make the brand': reducing soft skills gaps through selection and socialisation. Paper presented at 8th European Academy of Management Conference, Ljubljana, Slovenia.
Hurrell, Scott ; Scholarios, Dora. / 'The people make the brand' : reducing soft skills gaps through selection and socialisation. Paper presented at 8th European Academy of Management Conference, Ljubljana, Slovenia.
@conference{23ef9c8ba89f493b82b26f3d0af019c8,
title = "'The people make the brand': reducing soft skills gaps through selection and socialisation",
keywords = "soft skills, employee selection, branding",
author = "Scott Hurrell and Dora Scholarios",
year = "2008",
month = "5",
day = "14",
language = "English",
note = "8th European Academy of Management Conference, EURAM 2008 ; Conference date: 14-05-2008 Through 17-05-2008",

}

Hurrell, S & Scholarios, D 2008, ''The people make the brand': reducing soft skills gaps through selection and socialisation' Paper presented at 8th European Academy of Management Conference, Ljubljana, Slovenia, 14/05/08 - 17/05/08, .

'The people make the brand' : reducing soft skills gaps through selection and socialisation. / Hurrell, Scott; Scholarios, Dora.

2008. Paper presented at 8th European Academy of Management Conference, Ljubljana, Slovenia.

Research output: Contribution to conferencePaper

TY - CONF

T1 - 'The people make the brand'

T2 - reducing soft skills gaps through selection and socialisation

AU - Hurrell, Scott

AU - Scholarios, Dora

PY - 2008/5/14

Y1 - 2008/5/14

KW - soft skills

KW - employee selection

KW - branding

UR - http://www.euram2008.org/home.asp

M3 - Paper

ER -

Hurrell S, Scholarios D. 'The people make the brand': reducing soft skills gaps through selection and socialisation. 2008. Paper presented at 8th European Academy of Management Conference, Ljubljana, Slovenia.