The outsourcing option in the supply chain: a sectoral study

Sean Ennis; Kenneth N. Bernard; B. Ferris

The outsourcing option in the supply chain: a sectoral study

Sean Ennis, Kenneth N. Bernard, B. Ferris

Research output: Contribution to conference › Paper

Abstract

This paper discusses the outsourcing option in the supply chain. It was presented at the 36th European Marketing Academy Annual Conference in 2007.

Original language	English
Publication status	Unpublished - 23 May 2007
Event	36th EMAC Annual Conference 2007 - Reykjavik University, Reykjavik, Iceland Duration: 22 May 2007 → 25 May 2007 http://www.emac-online.org/r/default.asp?iId=FMLGJL

Conference

Conference	36th EMAC Annual Conference 2007
Abbreviated title	EMAC
Country/Territory	Iceland
City	Reykjavik
Period	22/05/07 → 25/05/07
Other	Flexible Marketing in an Unpredictable World
Internet address	http://www.emac-online.org/r/default.asp?iId=FMLGJL

Keywords

outsourcing
supply chain
marketing

Cite this

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title = "The outsourcing option in the supply chain: a sectoral study",

abstract = "This paper discusses the outsourcing option in the supply chain. It was presented at the 36th European Marketing Academy Annual Conference in 2007.",

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author = "Sean Ennis and Bernard, \{Kenneth N.\} and B. Ferris",

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day = "23",

language = "English",

note = "36th EMAC Annual Conference 2007, EMAC ; Conference date: 22-05-2007 Through 25-05-2007",

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AU - Bernard, Kenneth N.

AU - Ferris, B.

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N2 - This paper discusses the outsourcing option in the supply chain. It was presented at the 36th European Marketing Academy Annual Conference in 2007.

AB - This paper discusses the outsourcing option in the supply chain. It was presented at the 36th European Marketing Academy Annual Conference in 2007.

KW - outsourcing

KW - supply chain

KW - marketing

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M3 - Paper

T2 - 36th EMAC Annual Conference 2007

Y2 - 22 May 2007 through 25 May 2007

ER -

The outsourcing option in the supply chain: a sectoral study

Abstract

Conference

Keywords

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Cite this