Original language | English |
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Publication status | Published - 2004 |
Event | Proceedings of the Academy of Marketing Doctoral Colloquium, 2004 - University of Gloucestershire, Cheltenham Spa Duration: 5 Jul 2004 → 9 Jul 2004 |
Conference
Conference | Proceedings of the Academy of Marketing Doctoral Colloquium, 2004 |
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City | University of Gloucestershire, Cheltenham Spa |
Period | 5/07/04 → 9/07/04 |