The effect of non-native culture on consumers' attitudes towards online shopping

Ewelina Lacka, Xiaojun Wang, Hing Kai Chan

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - Jul 2013
Event12th International Conference on Business Innovation & Technology Management - University of Derby, Derby, United Kingdom
Duration: 1 Jul 20133 Jul 2013

Conference

Conference12th International Conference on Business Innovation & Technology Management
CountryUnited Kingdom
CityDerby
Period1/07/133/07/13

Cite this

Lacka, E., Wang, X., & Chan, H. K. (2013). The effect of non-native culture on consumers' attitudes towards online shopping. Paper presented at 12th International Conference on Business Innovation & Technology Management , Derby, United Kingdom.