Tactics as strategizing on the move

David MacKay, Mike Zundel

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusPublished - 25 Mar 2013
    Event2nd Mini-Conference on Expanding New Horizons for Strategy Process Research During Turbulent Times - Edinburgh, United Kingdom
    Duration: 25 Mar 201326 Mar 2013

    Conference

    Conference2nd Mini-Conference on Expanding New Horizons for Strategy Process Research During Turbulent Times
    CountryUnited Kingdom
    CityEdinburgh
    Period25/03/1326/03/13

    Cite this

    MacKay, D., & Zundel, M. (2013). Tactics as strategizing on the move. Paper presented at 2nd Mini-Conference on Expanding New Horizons for Strategy Process Research During Turbulent Times, Edinburgh, United Kingdom.