Steam Powered Marketing

Research output: Contribution to conferencePaper

Abstract

Paper presented at the Academy of Marketing conference.
Original languageEnglish
Publication statusPublished - 2010
EventAM2010 Doctoral Colloquium - Coventry, United Kingdom
Duration: 5 Jul 20106 Jul 2010
https://www.academyofmarketing.org/conference_2010/doctoral-colloquium

Conference

ConferenceAM2010 Doctoral Colloquium
CountryUnited Kingdom
CityCoventry
Period5/07/106/07/10
Internet address

Keywords

  • marketing

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  • Cite this

    Harker, M. J. (2010). Steam Powered Marketing. Paper presented at AM2010 Doctoral Colloquium, Coventry, United Kingdom.