Sales Management

Research output: Chapter in Book/Report/Conference proceedingChapter

LanguageEnglish
Title of host publicationThe Marketing Book
EditorsMichael J. Baker, Susan Hart
Place of PublicationAbingdon, Oxon
Pages362-393
Number of pages32
Edition7
StatePublished - 29 Apr 2016

Keywords

  • sales
  • sales management
  • marketing
  • business

Cite this

Gounaris, S. (2016). Sales Management. In M. J. Baker, & S. Hart (Eds.), The Marketing Book (7 ed., pp. 362-393). Abingdon, Oxon.
Gounaris, Spiros. / Sales Management. The Marketing Book. editor / Michael J. Baker ; Susan Hart. 7. ed. Abingdon, Oxon, 2016. pp. 362-393
@inbook{3645649032b144e8aa3e47519aa0dd31,
title = "Sales Management",
keywords = "sales, sales management, marketing, business",
author = "Spiros Gounaris",
year = "2016",
month = "4",
day = "29",
language = "English",
isbn = "9780415703765",
pages = "362--393",
editor = "Baker, {Michael J.} and Susan Hart",
booktitle = "The Marketing Book",
edition = "7",

}

Gounaris, S 2016, Sales Management. in MJ Baker & S Hart (eds), The Marketing Book. 7 edn, Abingdon, Oxon, pp. 362-393.

Sales Management. / Gounaris, Spiros.

The Marketing Book. ed. / Michael J. Baker; Susan Hart. 7. ed. Abingdon, Oxon, 2016. p. 362-393.

Research output: Chapter in Book/Report/Conference proceedingChapter

TY - CHAP

T1 - Sales Management

AU - Gounaris,Spiros

PY - 2016/4/29

Y1 - 2016/4/29

KW - sales

KW - sales management

KW - marketing

KW - business

UR - https://www.routledge.com/The-Marketing-Book/Baker-Hart/p/book/9780415703772

UR - https://www.routledge.com/

M3 - Chapter

SN - 9780415703765

SP - 362

EP - 393

BT - The Marketing Book

CY - Abingdon, Oxon

ER -

Gounaris S. Sales Management. In Baker MJ, Hart S, editors, The Marketing Book. 7 ed. Abingdon, Oxon. 2016. p. 362-393.