Retail franchising: current themes and an agenda for future research

Anne Marie Doherty; Barry  Quinn

Retail franchising: current themes and an agenda for future research

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Research output: Contribution to journal › Editorial › peer-review

Abstract

The purpose of this special issue is to develop a richer understanding of retail franchising. The aim is to provide a collection of articles on contemporary research in the field of retail franchising which draws together the current strands of academic inquiry and provides an indication of future needs and directions

Original language	English
Pages (from-to)	224-227
Number of pages	4
Journal	International Journal of Retail and Distribution Management
Volume	30
Issue number	5
Publication status	Published - 2002

Keywords

retail franchising
current themes
agenda
future research

Cite this

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Retail franchising: current themes and an agenda for future research

Abstract

Keywords

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