Abstract
The purpose of this special issue is to develop a richer understanding of retail franchising. The aim is to provide a collection of articles on contemporary research in the field of retail franchising which draws together the current strands of academic inquiry and provides an indication of future needs and directions
| Original language | English |
|---|---|
| Pages (from-to) | 224-227 |
| Number of pages | 4 |
| Journal | International Journal of Retail and Distribution Management |
| Volume | 30 |
| Issue number | 5 |
| Publication status | Published - 2002 |
Keywords
- retail franchising
- current themes
- agenda
- future research