Renault: how a sausage, a sushi roll, a crispbread and a baguette have affected car sales in europe

B. Caemmerer

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Abstract

This paper examines Renault: how a sausage, a sushi roll, a crispbread and a baguette have affected car sales in europe.

Original language	English
Title of host publication	Marketing: An Introduction, European Edition
Publication status	Published - 2009

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abstract = "This paper examines Renault: how a sausage, a sushi roll, a crispbread and a baguette have affected car sales in europe.",

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