Recycling: yes but caring for my loved ones first! Exploring identity conflicts amongst "green" working mothers

Iain Black; Helene Cherrier

Recycling: yes but caring for my loved ones first! Exploring identity conflicts amongst "green" working mothers

Iain Black, Helene Cherrier

Marketing

Research output: Contribution to journal › Article › peer-review

Abstract

The study explores how working mothers modify their disposal practices - from heavy waste generation to limited waste and recycling. The analysis reveals that becoming a green consumer is related to new disposal practices and sustainable disposal is managed through assimilation, negotiation or rejection processes; each contingent upon social roles.

Original language	English
Pages (from-to)	34-35
Number of pages	2
Journal	ACR North American Advances
Volume	39
Publication status	Published - 31 Dec 2011

Keywords

recycling
waste generation
limited waste
green consumers

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

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title = "Recycling: yes but caring for my loved ones first! Exploring identity conflicts amongst {"}green{"} working mothers",

abstract = "The study explores how working mothers modify their disposal practices - from heavy waste generation to limited waste and recycling. The analysis reveals that becoming a green consumer is related to new disposal practices and sustainable disposal is managed through assimilation, negotiation or rejection processes; each contingent upon social roles. ",

keywords = "recycling, waste generation, limited waste, green consumers",

author = "Iain Black and Helene Cherrier",

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AU - Cherrier, Helene

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AB - The study explores how working mothers modify their disposal practices - from heavy waste generation to limited waste and recycling. The analysis reveals that becoming a green consumer is related to new disposal practices and sustainable disposal is managed through assimilation, negotiation or rejection processes; each contingent upon social roles.

KW - recycling

KW - waste generation

KW - limited waste

KW - green consumers

UR - https://www.acrwebsite.org/volumes/1009316/volumes/v39/NA-39

M3 - Article

VL - 39

SP - 34

EP - 35

JO - ACR North American Advances

JF - ACR North American Advances

ER -

Recycling: yes but caring for my loved ones first! Exploring identity conflicts amongst "green" working mothers

Abstract

Keywords

UN SDGs

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