Realpolitik: consumer morality and emotions in marketing relationships

Research output: Contribution to journalArticle

Abstract

To be ascertained.
Original languageEnglish
JournalJournal of Relationship Marketing
Publication statusPublished - 2006

Keywords

  • marketing relationships

Fingerprint Dive into the research topics of 'Realpolitik: consumer morality and emotions in marketing relationships'. Together they form a unique fingerprint.

Cite this