Abstract
This article looks at effective problem solving throughout a product restyle and associated staff training and development.
| Original language | English |
|---|---|
| Pages (from-to) | 809-819 |
| Number of pages | 11 |
| Journal | Journal of the Operational Research Society |
| Volume | 36 |
| Issue number | 9 |
| Publication status | Published - Sept 1985 |
Keywords
- perish
- thought
- operational research
- creative problem solving
- workshop
- forecasting
- market research
- monitoring
- promotional campaign