Perceptions of risk in e-commerce

Iain Black, YY Lin

Research output: Contribution to conference › Paper › peer-review

Original languageEnglish
Publication statusPublished - 23 May 2003
Event32nd European Marketing Academy Conference 2003 - Glasgow, United Kingdom
Duration: 20 May 2003 → 23 May 2003

Conference

Conference32nd European Marketing Academy Conference 2003
Country/TerritoryUnited Kingdom
CityGlasgow
Period20/05/03 → 23/05/03

Keywords

  • risk
  • e-commerce

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