@inproceedings{953ad68a6ec64c6ba75d6d817b99d119,
title = "Optimizing the process of product development by collaborating & thinking visually-co-creation within Howden",
abstract = "The paper explores the process of creating a bespoke New Product Development Procedure for the heavy engineering firm Howden through a collaborative Knowledge Transfer Partnership with the University of Strathclyde. The act of transferring knowledge was done by using a visual methodology and the paper explores the reasoning behind why using this methodology was so successful.",
keywords = "co-creation, collaboration, knowledge transfer partnerships, new product development, visual thinking",
author = "Grant, {D. A.} and G. Russell and B. Wagner and N. Fain",
year = "2016",
month = may,
day = "16",
language = "English",
volume = "4",
series = "Proceedings of the International Design Conference",
publisher = "The Design Society",
pages = "2017--2026",
editor = "Culley, {Stephen J.} and Udo Lindemann and Tim McAloone and Christian Weber and Dorian Marjanovi{\'c}",
booktitle = "Proceedings of the DESIGN 2016 14th International Design Conference",
note = "14th International Design Conference, DESIGN 2016 ; Conference date: 16-05-2016 Through 19-05-2016",
}