Online shopping environments in fashion shopping: an S-O-R based review

Fatema Kawaf, Stephen Tagg

Research output: Contribution to journalArticle

Abstract

A critical review of online environmental psychology articles based on the stimulus-organism-response-paradigm.
Original languageEnglish
Pages (from-to)161-180
Number of pages20
JournalMarketing Review
Volume12
Issue number2
DOIs
Publication statusPublished - Jan 2012

Keywords

  • fashion
  • online shopping
  • marketing
  • stimulus-organism-response-paradigm

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