TY - ADVS
T1 - Non-conventional marks
T2 - the EU reform of trade marks, Brexit, and the Internet of Things
AU - Noto La Diega, Guido
PY - 2018/1/15
Y1 - 2018/1/15
N2 - This paper deals with the registrability of non-conventional marks after the EU reform of trade marks[1] and some technological developments, including the Internet of Things (IoT).[2] Even if olfactory marks (scents or smells) are the chosen prism, most considerations apply also to other non-conventional marks, such as holograms, movements, and tastes.
AB - This paper deals with the registrability of non-conventional marks after the EU reform of trade marks[1] and some technological developments, including the Internet of Things (IoT).[2] Even if olfactory marks (scents or smells) are the chosen prism, most considerations apply also to other non-conventional marks, such as holograms, movements, and tastes.
KW - olfactory marks
KW - EU trade marks reform
UR - https://www.dimt.it/news/non-conventional-marks-the-eu-reform-of-trade-marks-brexit-and-the-internet-of-things/
M3 - Blog Post
VL - 16
ER -