Abstract
Paper on celebrity brands and gastrocommunities.
Original language | English |
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Publication status | Unpublished - 2010 |
Event | 10th Conference on Gender, Marketing and Consumer Behaviour - Ambleside, UK Duration: 26 Jun 2010 → 29 Jun 2010 |
Conference
Conference | 10th Conference on Gender, Marketing and Consumer Behaviour |
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City | Ambleside, UK |
Period | 26/06/10 → 29/06/10 |
Keywords
- gastrocommunities
- celebrity brands
- marketing