Networks and relationships in SMEs - a content analysis of microbrewery relationships

Juho Pesonen; Nadine Waehning; Helen Reijonen; Maria Karampela

Networks and relationships in SMEs - a content analysis of microbrewery relationships

Juho Pesonen, Nadine Waehning, Helen Reijonen, Maria Karampela

Marketing

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution book

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Original language	English
Title of host publication	Freedom Through Marketing
Subtitle of host publication	Looking Back, Going Forward
Place of Publication	Helensburgh
Number of pages	8
Publication status	Published - 3 Jul 2018
Event	Freedom Through Marketing: Looking Back, Going Forward - Hull, United Kingdom Duration: 3 Jul 2017 → 6 Jul 2017

Conference

Conference	Freedom Through Marketing
Country/Territory	United Kingdom
City	Hull
Period	3/07/17 → 6/07/17

Keywords

microbrewery
craft brewing
SMEs

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Pesonen-etal-AM2018-Networks-and-relationships-in-SMEsAccepted author manuscript, 204 KB

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@inproceedings{97c99b9814674616803daa9f98b2d754,

title = "Networks and relationships in SMEs - a content analysis of microbrewery relationships",

keywords = "microbrewery, craft brewing, SMEs",

author = "Juho Pesonen and Nadine Waehning and Helen Reijonen and Maria Karampela",

year = "2018",

month = jul,

day = "3",

language = "English",

isbn = "9781527212718",

booktitle = "Freedom Through Marketing",

note = "Freedom Through Marketing : Looking Back, Going Forward ; Conference date: 03-07-2017 Through 06-07-2017",

}

TY - GEN

T1 - Networks and relationships in SMEs - a content analysis of microbrewery relationships

AU - Pesonen, Juho

AU - Waehning, Nadine

AU - Reijonen, Helen

AU - Karampela, Maria

PY - 2018/7/3

Y1 - 2018/7/3

KW - microbrewery

KW - craft brewing

KW - SMEs

UR - https://www.academyofmarketing.org/conference/conference-2017/

M3 - Conference contribution book

SN - 9781527212718

BT - Freedom Through Marketing

CY - Helensburgh

T2 - Freedom Through Marketing

Y2 - 3 July 2017 through 6 July 2017

ER -

Networks and relationships in SMEs - a content analysis of microbrewery relationships

Conference

Keywords

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