Marketing's unseen macroeconomic contribution - consumer satisfaction: a research agenda

Stanley Paliwoda

Research output: Contribution to journal › Article

Abstract

Focuses on consumer satisfaction in marketing.
LanguageEnglish
Article numberIJRM-D-11-00493
JournalInternational Journal of Research in Marketing
Publication statusUnpublished - 2013

Fingerprint

Macroeconomics
Research agenda
Marketing
Consumer satisfaction

Keywords

  • consumer satisfaction
  • marketing

Cite this

Paliwoda, Stanley. / Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda . In: International Journal of Research in Marketing. 2013.
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title = "Marketing's unseen macroeconomic contribution - consumer satisfaction: a research agenda",
abstract = "Focuses on consumer satisfaction in marketing.",
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author = "Stanley Paliwoda",
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Paliwoda, S 2013, 'Marketing's unseen macroeconomic contribution - consumer satisfaction: a research agenda ' International Journal of Research in Marketing.

Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda . / Paliwoda, Stanley.

In: International Journal of Research in Marketing, 2013.

Research output: Contribution to journal › Article

TY - JOUR

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T2 - International Journal of Research in Marketing

AU - Paliwoda, Stanley

PY - 2013

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Paliwoda S. Marketing's unseen macroeconomic contribution - consumer satisfaction: a research agenda . International Journal of Research in Marketing. 2013. IJRM-D-11-00493.