Abstract
This presentation looks at marketing versus production and the breaking of barriers
| Original language | English |
|---|---|
| Publication status | Published - 1991 |
| Event | Annual BPICS European Conference: Surviving through turbulent times - , United Kingdom Duration: 1 Oct 2001 → … |
Conference
| Conference | Annual BPICS European Conference: Surviving through turbulent times |
|---|---|
| Country | United Kingdom |
| Period | 1/10/01 → … |
Keywords
- marketing
- production
- breaking barriers
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Cite this
Bititci, U., Turnbull, R., Barnett, B., & C, N. (1991). Marketing v production: breaking the barriers. Paper presented at Annual BPICS European Conference: Surviving through turbulent times, United Kingdom.