Marketing research: critical perspectives on business and management

Research output: Contribution to journalArticlepeer-review

262 Citations (Scopus)

Abstract

The papers reviews the critical perspectives on business and management.
Original languageEnglish
Pages (from-to)843-843
Number of pages0
JournalInternational Journal of Market Research
Volume51
Issue number6
Publication statusPublished - 2009

Keywords

  • marketing research
  • critical perspectives
  • business
  • management

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