Marketing business support to ethnic minorities: enhancing the role of external support organisation marketing strategies

Andrew Paddison

Research output: Contribution to journal › Article

LanguageEnglish
Pages83-102
Number of pages19
JournalInternational Journal of Applied Marketing
Volume1
Issue number1
Publication statusPublished - 31 Dec 2002

Keywords

  • ethnic minorities
  • business support
  • marketing strategies

Cite this

Paddison, Andrew. / Marketing business support to ethnic minorities : enhancing the role of external support organisation marketing strategies. 2002 ; Vol. 1, No. 1. pp. 83-102.
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Paddison, A 2002, 'Marketing business support to ethnic minorities: enhancing the role of external support organisation marketing strategies' vol. 1, no. 1, pp. 83-102.

Marketing business support to ethnic minorities : enhancing the role of external support organisation marketing strategies. / Paddison, Andrew.

Vol. 1, No. 1, 31.12.2002, p. 83-102.

Research output: Contribution to journal › Article

TY - JOUR

T1 - Marketing business support to ethnic minorities

T2 - enhancing the role of external support organisation marketing strategies

AU - Paddison, Andrew

PY - 2002/12/31

Y1 - 2002/12/31

KW - ethnic minorities

KW - business support

KW - marketing strategies

M3 - Article

VL - 1

SP - 83

EP - 102

IS - 1

ER -

Paddison A. Marketing business support to ethnic minorities: enhancing the role of external support organisation marketing strategies. 2002 Dec 31;1(1):83-102.