Skip to main navigation Skip to search Skip to main content

University of Strathclyde Home

Help & FAQ Link opens in a new tab

Search content at University of Strathclyde

Home
Profiles
Research units
Research output
Projects
Datasets
Equipment
Student theses
Impacts
Prizes
Activities

Marketing: An Introduction

G. Armstrong
, P. Kotler
, M.J. Harker
, R. Brennan

Marketing

Research output: Book/Report › Book

Overview
Fingerprint

Fingerprint

Dive into the research topics of 'Marketing: An Introduction'. Together they form a unique fingerprint.

Sort by

Weight
Alphabetically

Social Sciences

Powered by Pure Link opens in a new tab, Scopus Link opens in a new tab & Elsevier Fingerprint Engine™ Link opens in a new tab

All content on this site: Copyright © 2026 University of Strathclyde, its licensors, and contributors. All rights are reserved, including those for text and data mining, AI training, and similar technologies. For all open access content, the relevant licensing terms apply

We use cookies to help provide and enhance our service and tailor content. By continuing you agree to the use of cookies

Log in to Pure Link opens in a new tab

University of Strathclyde data protection policy Link opens in a new tab

About web accessibility Link opens in a new tab

Report vulnerability Link opens in a new tab