Linking business strategy and operations strategy: are we looking in the right place?

G. Burt, T. Mullen

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusUnpublished - Aug 2009
    EventAcademy of Management - Chicago, USA
    Duration: 10 Aug 200912 Aug 2009

    Conference

    ConferenceAcademy of Management
    CityChicago, USA
    Period10/08/0912/08/09

    Keywords

    • linking business strategy
    • operations strategy
    • management

    Cite this

    Burt, G., & Mullen, T. (2009). Linking business strategy and operations strategy: are we looking in the right place?. Paper presented at Academy of Management, Chicago, USA, .