Labour of love

reforging community ownership and identity

Research output: Contribution to conferenceOther

Abstract

This film focuses on consumer adoption of train stations and demonstrates how the local community can work with market forces to retain a sense of place through environment enhancements. In contrast to studies on guerrilla community activity, we demonstrate how firm involvement can legitimise community actors and cocreate mutual benefits
Original languageEnglish
Publication statusPublished - 4 Oct 2012
EventAssociation of Consumer Research - Vancouver, Canada
Duration: 4 Oct 20126 Oct 2012

Conference

ConferenceAssociation of Consumer Research
CountryCanada
CityVancouver
Period4/10/126/10/12

Fingerprint

guerrilla
community work
community
firm
market

Keywords

  • film festival
  • community ownership
  • identity
  • labour of love
  • reforging

Cite this

Alexander, M., & Hamilton, K. (2012). Labour of love: reforging community ownership and identity. Association of Consumer Research, Vancouver, Canada.
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title = "Labour of love: reforging community ownership and identity",
abstract = "This film focuses on consumer adoption of train stations and demonstrates how the local community can work with market forces to retain a sense of place through environment enhancements. In contrast to studies on guerrilla community activity, we demonstrate how firm involvement can legitimise community actors and cocreate mutual benefits",
keywords = "film festival, community ownership, identity, labour of love, reforging",
author = "Matthew Alexander and Kathy Hamilton",
year = "2012",
month = "10",
day = "4",
language = "English",
note = "Association of Consumer Research ; Conference date: 04-10-2012 Through 06-10-2012",

}

Alexander, M & Hamilton, K 2012, 'Labour of love: reforging community ownership and identity' Association of Consumer Research, Vancouver, Canada, 4/10/12 - 6/10/12, .

Labour of love : reforging community ownership and identity. / Alexander, Matthew; Hamilton, Kathy.

2012. Association of Consumer Research, Vancouver, Canada.

Research output: Contribution to conferenceOther

TY - CONF

T1 - Labour of love

T2 - reforging community ownership and identity

AU - Alexander, Matthew

AU - Hamilton, Kathy

PY - 2012/10/4

Y1 - 2012/10/4

N2 - This film focuses on consumer adoption of train stations and demonstrates how the local community can work with market forces to retain a sense of place through environment enhancements. In contrast to studies on guerrilla community activity, we demonstrate how firm involvement can legitimise community actors and cocreate mutual benefits

AB - This film focuses on consumer adoption of train stations and demonstrates how the local community can work with market forces to retain a sense of place through environment enhancements. In contrast to studies on guerrilla community activity, we demonstrate how firm involvement can legitimise community actors and cocreate mutual benefits

KW - film festival

KW - community ownership

KW - identity

KW - labour of love

KW - reforging

UR - https://vimeo.com/41132219

M3 - Other

ER -

Alexander M, Hamilton K. Labour of love: reforging community ownership and identity. 2012. Association of Consumer Research, Vancouver, Canada.