Internationalising from the European periphery: triggers, processes, and trajectories

K.I.N. Ibeh, T. Vissak, S.J. Paliwoda

Research output: Contribution to journal › Article

Abstract

With accession to the EU, internationalisation is increasingly relevant to the three Baltic states, thus, this paper explores the triggers, processes, and trajectories of internationalisation behaviour, and the relevance and explanatory power of extant theory. Case study evidence has pointed to the internationalisation-triggering effects of firm-specific and managerially-embedded knowledge assets, relational/network and other resources, and foreign investments. Small domestic markets and EU accession were identified as having had push and pull effects on behaviour, with the latter shifting Baltic firms' expansion away from former Soviet bloc countries toward Western European markets. The findings reinforce the importance of the resource-based approach to explaining internationalisation, and highlight its ability to accommodate the partial perspectives offered by alternative models. Managerial issues and future research questions raised by the findings are also discussed.
LanguageEnglish
Pages35-48
Number of pages13
JournalJournal of Euromarketing
Volume17
Issue number1
Publication statusPublished - Feb 2008

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internationalization
globalization
trajectory
EU
firm
Baltic States
European market
market
domestic market
resource
resources
foreign investment
assets
Trigger
Internationalization
Trajectory
ability
evidence
effect

Keywords

  • studies
  • foreign investment
  • EU membership
  • economic policy
  • econimic planning

Cite this

Ibeh, K.I.N. ; Vissak, T. ; Paliwoda, S.J. / Internationalising from the European periphery: triggers, processes, and trajectories. In: Journal of Euromarketing. 2008 ; Vol. 17, No. 1. pp. 35-48.
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Ibeh, KIN, Vissak, T & Paliwoda, SJ 2008, 'Internationalising from the European periphery: triggers, processes, and trajectories' Journal of Euromarketing, vol. 17, no. 1, pp. 35-48.

Internationalising from the European periphery: triggers, processes, and trajectories. / Ibeh, K.I.N.; Vissak, T.; Paliwoda, S.J.

In: Journal of Euromarketing, Vol. 17, No. 1, 02.2008, p. 35-48.

Research output: Contribution to journal › Article

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Ibeh KIN, Vissak T, Paliwoda SJ. Internationalising from the European periphery: triggers, processes, and trajectories. Journal of Euromarketing. 2008 Feb;17(1):35-48.