Internationalising from the European periphery: triggers, pressures and trajectories

S.J. Paliwoda, T. Vissak, K.I.N. Ibeh

Research output: Contribution to journalArticle

11 Citations (Scopus)

Abstract

With accession to the EU, internationalisation is increasingly relevant to the three Baltic states, thus, this paper explores the triggers, processes, and trajectories of internationalisation behaviour, and the relevance and explanatory power of extant theory. Case study evidence has pointed to the internationalisation-triggering effects of firm-specific and managerially-embedded knowledge assets, relational/network and other resources, and foreign investments. Small domestic markets and EU accession were identified as having had push and pull effects on behaviour, with the latter shifting Baltic firms' expansion away from former Soviet bloc countries toward Western European markets. The findings reinforce the importance of the resource-based approach to explaining internationalisation, and highlight its ability to accommodate the partial perspectives offered by alternative models. Managerial issues and future research questions raised by the findings are also discussed
LanguageEnglish
Pages35-48
Number of pages13
JournalJournal of Euromarketing
Volume17
Issue number1
DOIs
Publication statusPublished - 2007

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internationalization
globalization
trajectory
EU
firm
Baltic States
European market
market
domestic market
resource
resources
foreign investment
assets
Trigger
Internationalization
Trajectory
ability
evidence
effect

Keywords

  • knowledge
  • networks
  • internationalisation process
  • resource based view
  • EU Enlargement
  • critical incidents
  • transition economies
  • environmental triggers
  • Baltic States

Cite this

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Internationalising from the European periphery: triggers, pressures and trajectories. / Paliwoda, S.J.; Vissak, T.; Ibeh, K.I.N.

In: Journal of Euromarketing, Vol. 17, No. 1, 2007, p. 35-48.

Research output: Contribution to journalArticle

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