Abstract
This chapter looks at international entrepreneurship and small and medium-sized enterprises
| Original language | English |
|---|---|
| Title of host publication | Entrepreneurship marketing |
| Subtitle of host publication | principles and practice of SME marketing |
| Editors | Sonny Nwankwo, Tunji Gbadamosi |
| Place of Publication | Abingdon |
| Pages | 273-284 |
| Number of pages | 12 |
| Publication status | Published - 26 Nov 2010 |
Keywords
- sme
- small medium sized enterprises
- entrepreneurship
- international
- marketing