Abstract
Provides an in-depth analysis of some of the most recent challenges for international businesses, such as corporate social responsibility and the phenomenon of outward foreign direct investment from China. Reflects on the new perspectives in international business by presenting the experience of successful business experts in the field.
Original language | English |
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Publisher | Palgrave Macmillan Ltd. |
Number of pages | 288 |
ISBN (Print) | 9780230320987 |
Publication status | Published - 2 Mar 2012 |
Keywords
- international business
- business challenges
- small business enterprise