Institutional and transaction cost determinants of Turkish MNEs' location choice

Mehmet Demirbag, Ekrem Tatoglu, Keith Glaister

    Research output: Contribution to journalArticle

    17 Citations (Scopus)

    Abstract

    Drawing on institutional and transaction cost theories, the purpose of this paper is to examine the location choice for a sample of 522 foreign affiliates of Turkish multinational enterprises (MNEs). Binary logistic regressions are conducted to test a number of hypotheses on the functional relationships between the hypothesized effect of variables and location choice of Turkish MNEs based on a secondary data drawn from official sources. In general, the findings provide support for the majority of the study's hypotheses and tend to confirm the theoretical perspectives adopted. The level of political constraints, the level of knowledge infrastructure in the host country market, subsidiary density, industry R&D intensity and subsidiary size are found to have the expected impact on the Turkish MNE's location choice among geographic alternatives. No support is found for the impact of ownership mode of subsidiary and the group affiliation on Turkish MNEs' location choice for their subsidiaries. The paper focuses on Turkish MNEs and the findings may not be generalizable to other emerging country (EC) MNEs. Also, the classification of geographic location into developed versus emerging countries may be too crude. In general, the paper posits that Turkish MNEs have a motive of strategic asset seeking to enhance their global competitiveness when they enter developed countries, whereas they simply attempt to exploit their firm-specific advantages or competencies when they access emerging countries. Given the increasing number of EC MNEs entering other emerging and developed markets, this paper adds to the understanding of the determinants of location strategies of Turkish MNEs by identifying key regional characteristics that lead Turkish MNEs to select particular locations, among the several geographic alternatives.
    Original languageEnglish
    Pages (from-to)272-294
    Number of pages23
    JournalInternational Marketing Review
    Volume27
    Issue number3
    DOIs
    Publication statusPublished - 2010

    Fingerprint

    Transaction costs
    Location choice
    Multinational enterprises
    Subsidiaries
    Emerging countries
    Strategic assets
    Developed countries
    Secondary data
    Location strategy
    Geographic location
    Firm-specific advantages
    Foreign affiliates
    Competency
    Political constraints
    Host country
    Binary logistic regression
    Transaction cost theory
    Global competitiveness
    Industry
    Ownership

    Keywords

    • international investments
    • multinational companies
    • transaction costs
    • Turkey

    Cite this

    Demirbag, Mehmet ; Tatoglu, Ekrem ; Glaister, Keith. / Institutional and transaction cost determinants of Turkish MNEs' location choice. In: International Marketing Review. 2010 ; Vol. 27, No. 3. pp. 272-294.
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    Institutional and transaction cost determinants of Turkish MNEs' location choice. / Demirbag, Mehmet; Tatoglu, Ekrem; Glaister, Keith.

    In: International Marketing Review, Vol. 27, No. 3, 2010, p. 272-294.

    Research output: Contribution to journalArticle

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