Information and communication technologies’ adoption: scenarios for success and failure

Paulina Papastathopoulou; George Avlonitis; Spiros Gounaris

Information and communication technologies’ adoption: scenarios for success and failure

Paulina Papastathopoulou, George Avlonitis, Spiros Gounaris

Marketing

Research output: Contribution to conference › Paper › peer-review

2 Citations (Scopus)

6092 Downloads (Pure)

Abstract

Building on existing literature, this study identifies
four different ICT adoption scenarios or conditions based
on ICT adoption initiators, ICT adoption motivations,
ICT characteristics, organizational environment, and competitive
environment and ICT adoption outcomes

Original language	English
Pages	20-29
Number of pages	9
Publication status	Published - 2006
Event	American Marketing Association Summer Conference - Chicago, United States Duration: 11 Jul 2006 → …

Conference

Conference	American Marketing Association Summer Conference
Country/Territory	United States
City	Chicago
Period	11/07/06 → …

Keywords

information and communication technologies
adoption
success
failure
ICT

Access to Document

ARC AMA SUMMER2006Final published version, 2.44 MB

Cite this

@conference{b3c1d1ad788f44439e9c82050346d2e4,

title = "Information and communication technologies{\textquoteright} adoption: scenarios for success and failure",

abstract = "Building on existing literature, this study identifiesfour different ICT adoption scenarios or conditions basedon ICT adoption initiators, ICT adoption motivations,ICT characteristics, organizational environment, and competitiveenvironment and ICT adoption outcomes",

keywords = "information and communication technologies, adoption, success, failure, ICT",

author = "Paulina Papastathopoulou and George Avlonitis and Spiros Gounaris",

year = "2006",

language = "English",

pages = "20--29",

note = "American Marketing Association Summer Conference ; Conference date: 11-07-2006",

}

TY - CONF

T1 - Information and communication technologies’ adoption

T2 - American Marketing Association Summer Conference

AU - Papastathopoulou, Paulina

AU - Avlonitis, George

AU - Gounaris, Spiros

PY - 2006

Y1 - 2006

N2 - Building on existing literature, this study identifiesfour different ICT adoption scenarios or conditions basedon ICT adoption initiators, ICT adoption motivations,ICT characteristics, organizational environment, and competitiveenvironment and ICT adoption outcomes

AB - Building on existing literature, this study identifiesfour different ICT adoption scenarios or conditions basedon ICT adoption initiators, ICT adoption motivations,ICT characteristics, organizational environment, and competitiveenvironment and ICT adoption outcomes

KW - information and communication technologies

KW - adoption

KW - success

KW - failure

KW - ICT

UR - http://www.marketingpower.com/Community/ARC/Pages/Connections/Conferences/Proceedings.aspx

M3 - Paper

SP - 20

EP - 29

Y2 - 11 July 2006

ER -

Information and communication technologies’ adoption: scenarios for success and failure

Abstract

Conference

Keywords

Access to Document

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