This paper from the 34th European Marketing Academy Conference discusses the consumption among car cruisers.
|Publication status||Published - May 2005|
|Event||34th European Marketing Academy Conference - Milan, Italy|
Duration: 24 May 2005 → 27 May 2005
|Conference||34th European Marketing Academy Conference|
|Abbreviated title||EMAC 2005|
|Period||24/05/05 → 27/05/05|
- car cruisers
Hewer, P. A., Brownlie, D., & Treanor, S. (2005). Identity in motion: an exploratory study of conspicuous consumption among car cruisers. Paper presented at 34th European Marketing Academy Conference, Milan, Italy.