Identity in motion: an exploratory study of conspicuous consumption among car cruisers

P.A. Hewer, Douglas Brownlie, S. Treanor

Research output: Contribution to conferencePaper

Abstract

This paper from the 34th European Marketing Academy Conference discusses the consumption among car cruisers.
Original languageEnglish
Publication statusPublished - May 2005
Event34th European Marketing Academy Conference - Milan, Italy
Duration: 24 May 200527 May 2005

Conference

Conference34th European Marketing Academy Conference
Abbreviated titleEMAC 2005
CountryItaly
CityMilan
Period24/05/0527/05/05

Keywords

  • consumption
  • cars
  • car cruisers

Cite this

Hewer, P. A., Brownlie, D., & Treanor, S. (2005). Identity in motion: an exploratory study of conspicuous consumption among car cruisers. Paper presented at 34th European Marketing Academy Conference, Milan, Italy.