"I know what I like": Parallel tastes in fine art consumption

Tajana Stankovic, Andrea Tonner, Alan Wilson

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Abstract

This paper explores taste through practices in online and offline fine art consumption. Through online communities art expertise has become democratised beyond established institutions but online art communities represent distinct and parallel practices tastes and cultural capital. Online expertise does not grant cultural capital offline nor impact established taste regimes.

Original languageEnglish
Pages (from-to)343-347
Number of pages5
JournalAdvances in Consumer Research
Volume44
Publication statusPublished - 27 Oct 2016

Keywords

  • fine art
  • art expertise
  • cultural capital

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