How to Rejuvenate Traditional Markets

Denny Andriana, Julia A Smith, Gavin C Reid

Research output: Working paperWorking Paper/Preprint

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Abstract

We propose a research agenda for exploring the efficacy of indigenous markets, with pasar in Indonesia as an example. The piecemeal application of policies across multiple provinces has been variable in its success. Indonesia offers a rich and varied palette of research projects, aimed at exploring the unique marketplace phenomenon of pasar. Our initial finding is that there is a considerable advantage of Jakarta over Bandung pasar, in terms of both tangible and intangible measures of quality.
Original languageEnglish
Place of PublicationDurham, NC
Number of pages7
DOIs
Publication statusPublished - 26 Aug 2022

Keywords

  • indigenous markets
  • merchants
  • service quality

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