How can we persuade adolescents to wear cycle helmets? An application of the theory of planned behaviour

M.A. Elliott, C.J. Baughan

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Abstract

This chapter provides an application of the theory of planned behaviour regarding adolescents wearing cycle helmets. Injuries to adolescent cyclists are unacceptably high but whilst cycle helmets have been found to be effective at reducing injuries to the head, brain and upper facial area, adolescent cyclists rarely wear them.
Original languageEnglish
Title of host publicationTRL Annual Research Review 2003
Place of PublicationWokingham, United Kingdom
Pages81-90
Number of pages10
Publication statusPublished - 2004

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Keywords

  • transport research
  • road safety
  • young people
  • cycle helmets

Cite this

Elliott, M. A., & Baughan, C. J. (2004). How can we persuade adolescents to wear cycle helmets? An application of the theory of planned behaviour. In TRL Annual Research Review 2003 (pp. 81-90). Wokingham, United Kingdom.