Hedonic shopping motivations across cultures

Vinita Sangtani, Heiner Evanschitzky, Kirsty E. Reynolds, Mark J. Arnold

Research output: Contribution to conferencePaper

Abstract

Explores hedonic shopping motivations accross cultures.
Original languageEnglish
Publication statusPublished - 2008
EventAcademy of Marketing Science: Cultural Perspectives in Marketing Conference - New Orleans
Duration: 16 Jan 200819 Jan 2008

Conference

ConferenceAcademy of Marketing Science: Cultural Perspectives in Marketing Conference
CityNew Orleans
Period16/01/0819/01/08

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Shopping motivations

Keywords

  • Hedonic shopping motivations
  • cultures

Cite this

Sangtani, V., Evanschitzky, H., Reynolds, K. E., & Arnold, M. J. (2008). Hedonic shopping motivations across cultures. Paper presented at Academy of Marketing Science: Cultural Perspectives in Marketing Conference, New Orleans, .
Sangtani, Vinita ; Evanschitzky, Heiner ; Reynolds, Kirsty E. ; Arnold, Mark J. / Hedonic shopping motivations across cultures. Paper presented at Academy of Marketing Science: Cultural Perspectives in Marketing Conference, New Orleans, .
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title = "Hedonic shopping motivations across cultures",
abstract = "Explores hedonic shopping motivations accross cultures.",
keywords = "Hedonic shopping motivations, cultures",
author = "Vinita Sangtani and Heiner Evanschitzky and Reynolds, {Kirsty E.} and Arnold, {Mark J.}",
year = "2008",
language = "English",
note = "Academy of Marketing Science: Cultural Perspectives in Marketing Conference ; Conference date: 16-01-2008 Through 19-01-2008",

}

Sangtani, V, Evanschitzky, H, Reynolds, KE & Arnold, MJ 2008, 'Hedonic shopping motivations across cultures' Paper presented at Academy of Marketing Science: Cultural Perspectives in Marketing Conference, New Orleans, 16/01/08 - 19/01/08, .

Hedonic shopping motivations across cultures. / Sangtani, Vinita; Evanschitzky, Heiner; Reynolds, Kirsty E.; Arnold, Mark J.

2008. Paper presented at Academy of Marketing Science: Cultural Perspectives in Marketing Conference, New Orleans, .

Research output: Contribution to conferencePaper

TY - CONF

T1 - Hedonic shopping motivations across cultures

AU - Sangtani, Vinita

AU - Evanschitzky, Heiner

AU - Reynolds, Kirsty E.

AU - Arnold, Mark J.

PY - 2008

Y1 - 2008

N2 - Explores hedonic shopping motivations accross cultures.

AB - Explores hedonic shopping motivations accross cultures.

KW - Hedonic shopping motivations

KW - cultures

M3 - Paper

ER -

Sangtani V, Evanschitzky H, Reynolds KE, Arnold MJ. Hedonic shopping motivations across cultures. 2008. Paper presented at Academy of Marketing Science: Cultural Perspectives in Marketing Conference, New Orleans, .